User data retention/collision following SSO account deletion

Steps I performed to cause this:
1. Create an account on SSO with <email address hidden> and username pete-woods-buydemo
2. Add payment details on my.ubuntu.com
3. Buy app busybox
4. Delete SSO account
5. Create SSO account with email <email address hidden> and username pete-woods-buydemo2
  * SSO claimed the username pete-woods-buydemo was already registered
6. Add payment details on my.ubuntu.com
7. Attempt to buy app busybox
  * POST to /orders endpoint claimed the purchase was successful
  * GET from /orders doesn't include busybox
8. Buying busybox2, however succeeds.
  * This implies that both user account information from my first identity is not deleted
  * And also that the second user account shared the same identity as the first account

For the things I think are problems I have put a * at the front. I would say that either the second user's account sharing the same email should either:
A. Start completely fresh, and be allowed to buy the same snaps again
B. Retain the same purchases