The end of the year typically entails some last-minute  Christmas shopping, finalizing plans to  see family and friends,  and — if you're marketers like us  — prepping for next year's campaigns. It  also means we get to enjoy some of  the  most heartwarming and humorous  marketing efforts  we'll see all year.
From commercials,  to interactive websites, to social media  contests, there's always a fair share of top-notch marketing going on in November and December — and this year proved as much.<br><br>Check our free holiday marketing guide here to learn about  the trends shaping this 2017  holiday season.<br><br>Check out some of this  season's memorable and unique campaigns from both sizable brands  and small ones that  epitomize how to do holiday marketing right.

8 Great Holiday  Marketing  Campaigns of 2017
<br>1) 23 Secrets  To Booking Cheap Flights  (Flight Coupons, Promo Codes  &  Deals - Dec  2017) - Business Insider.<br>Perfect  Deal 55% Off: Christmas Flight  Deals  and New Year  Flight Deals.
Primary. You can reach us at <span style="font-weight:  bold; font-size:125%;" href="tel:888-369-2751">888-369-2751</span>.  <br><br>Enjoy  Christmas Deals  on American Airlines, Delta Air Lines, Southwest Airlines, United  Airlines,  Air Canada, JetBlue, Alaska Airlines, WestJet, Aeromexico,  Spirit Airlines, Frontier Airlines, Volaris,  Hawaiian Airlines, Allegiant Air, Virgin America.
Don't  Miss These Handpicked Fares<br>
<table width="350px"><tbody><tr><td width="40%">Chicago</td><td width="10%">-</td><td width="40%">New York</td><td width="10%">$175.54</td></tr><tr><td width="40%">Los Angeles</td><td width="10%">-</td><td  width="40%">San Francisco</td><td width="10%">$103.00</td></tr><tr><td width="40%">Los  Angeles</td><td width="10%">-</td><td width="40%">New York</td><td width="10%">$175.27</td></tr><tr><td width="40%">Chicago</td><td width="10%">-</td><td width="40%">Los Angeles</td><td width="10%">$325.62</td></tr><tr><td width="40%">Miami</td><td width="10%">-</td><td width="40%">New  York</td><td width="10%">$96.50</td></tr><tr><td width="40%">Atlanta</td><td width="10%">-</td><td width="40%">Chicago</td><td  width="10%">$100.08</td></tr><tr><td  width="40%">Boston</td><td width="10%">-</td><td width="40%">Miami</td><td width"10%">$189.03</td></tr><tr><td width="40%">San Francisco</td><td  width="10%">-</td><td width="40%">New York City</td><td width"10%">$293.52</td></tr><tr><td width="40%">New York City</td><td width="10%">-</td><td width="40%">Kingston</td><td width"10%">$461.08</td></tr><tr><td width="40%">Los Angeles</td><td width="10%">-</td><td width="40%">Manila</td><td width"10%">$654.30</td></tr><tr><td  width="40%">Miami</td><td  width="10%">-</td><td  width="40%">Johannesburg</td><td  width"10%">$1016.65</td></tr><tr><td width="40%">Chicago</td><td width="10%">-</td><td width="40%">Minneapolis</td><td width"10%">$95.21</td></tr><tr><td width="40%">Atlanta</td><td  width="10%">-</td><td width="40%">New York</td><td width"10%">$225.78</td></tr><tr><td  width="40%">Atlanta</td><td width="10%">-</td><td  width="40%">Orlando</td><td width"10%">$90.45</td></tr><tr><td width="40%">Chicago</td><td  width="10%">-</td><td width="40%">Washington DC</td><td  width"10%">$195.47</td></tr><tr><td width="40%">New York  City</td><td width="10%">-</td><td  width="40%">London</td><td width"10%">$399.71</td></tr></tbody></table>
At the time  of Christmas, Every air travel is offering  fantastic  discounts on  flight tickets. So, have a rest from work deadlines and family obligations, and plan a trip to rejuvenate yourself. Maybe you didn't get  chance for  taking holidays last warmer summer months. You will want to  go now  and experience  different cultures?  Explore Disney  World, meet tigers  in Thailand, take a flight over  NY in a helicopter, get a Brazilian soccer  match, dive  with sharks  in Cape Town  or uncover the many magic of Asia  and the  Pacific,  there's a whole lot  to see and experience. Remember that things can be  lost, discarded or changed but no matter where  your  life  may  lead, your travel encounters will be yours. So waste  materials not a moment, avail the fantastic  deals and fly to your selected destination.<br><br>Looking for cheap flights is something we've all  done at some point.  For some people,  it's part  of the routine that goes into booking a  holiday. For others, it's  a great way to book a spontaneous but affordable impromptu getaway.<br><br>Our  phone: <span style="font-weight: bold;  font-size:125%;" href="tel:888-369-2751">888-369-2751</span>. 
<br>2)  The Santa  Brand Book
"Santa is  a Concept, not an idea. It's an Emotion, not  a feeling. It's both Yesterday and  Today. It's Tomorrow as well." That's how this ingenious brand book  from communications consulting firm Quietroom begins. And believe me when  I say  the rest of it is just as kooky  and wonderfully  facetious.
Case  in point:  Take a look below at this "brand house" that details the core components of Old Saint Nick's brand  strategy. I ... I can't even.
<br>3)  Apple Holiday Commercial</b>
Oh, Apple —  how you've done it again. Say what you will about  the tech giant, but  hot damn,  do they know how to churn out  one wonderful  ad  after  another.
The streak stays alive with this touching spot that, once  again, shows the company's a step ahead of the  competition when it comes to showing the usefulness of  its products and adding in that human  element that draws people in.
(The use of Cat Power's rendition  of "Have Yourself  a Merry Little Christmas" certainly bolsters that  personal touch Apple is so well-known  for  adding  to its commercials.)
<br>4) Coke Zero Sweater Generator</b>
Interactive sites are becoming more  popular each and every day, and thus, it's no  surprise that  some well-known  brands are  jumping on board with  the  marketing concept.  Take Coca-Cola for instance.
With  this Sweater  Generator, it's clear the soda-maker  certainly gets that holiday  marketing doesn't  need to focus on  its product  and should be  warm, inviting, and personable.
<br>5)  Netflix "Fireplace for Your Home" Trailer
Think of where Netflix was just a couple years ago, when it announced its ill-fated plans for a  second service called  Qwikster  (which led to substantial backlash and some  poor PR). Today, though, it's a whole  different  story.
In addition to awesome original programming (if you're  not watching House of Cards, you should be), it's  nailing every aspect of  its marketing. Want proof? Look no further than the  fake trailer below.<br>
<br>6) Topshop Pinterest Contest
Conducting a social media  contest is a premier way to draw visitors to  your accounts on Facebook  and Pinterest. One company that seems to have hit the mark with its own contest is the clothing retailer Topshop.
With a contest like  the one the company created around its #DearTopshop hashtag, in which users  can win various prizes by pinning Topshop items to their boards, brands can secure not only hefty amounts of traffic to their social  sites, but also garner loyal followers and  even customers.<br>
<br>7) John Lewis Christmas Advertisement
Another sentimental promo in the  vein of Apple's aforementioned ad comes from John  Lewis and harkens back to the days of the  old-school, animated Christmas specials (A Charlie Brown Christmas, The Velveteen  Rabbit,  etc.).
The retailer certainly worked some magic with  this spot, which has generated  some  considerable (and warranted) buzz. And once again, here's another promo using music to perfection —  this  time, it's Lily Allen with  a lighter  version  of Keane's "Somewhere Only We  Know." Well done, John Lewis marketers.  Well  done.<br>
<br>8)  Uncommon Goods
Though  not  as  "sexy" as minute-long commercials,  interactive sites, or  social contests, good-ol' email marketing is still a more-than-viable option for marketers around the holidays. Uncommon Goods understood this,  as evidenced by this appealing email below (which actually displays as an animated GIF in your inbox).
It's not  only  clear and  concise in its promotional copy,  but the brand  also effectively relays  the benefits  of shopping  with  the  company with its "urgency" angle: 'We offer quick shipping, just in time for the 25th.' Plus, the animated GIF shows you when you  can place your  order to receive your gifts in time for Christmas.