neutron doesn't create endpoint in Ansible

The neutron endpoint isn't created in Ansible:

ASK: [neutron | Creating the Neutron service and endpoint] ******************* ^M
^[[0;34m<localhost> REMOTE_MODULE command docker exec -t kolla_ansible /usr/bin/ansible localhost -m kolla_keystone_service -a "service_name=neutron service_type=image description='Openstack Networking' endpoint_region=RegionOne admin_url='http://192.168.1.149:9696' internal_url='http://192.168.1.149:9696' public_url='http://192.168.1.149:9696' region_name=RegionOne auth={{ openstack_neutron_auth }}" -e "{'openstack_neutron_auth':{'username': 'admin', 'project_name': 'admin', 'password': 'password', 'auth_url': 'http://192.168.1.149:35357/v2.0'}}"^[[0m^M
^[[0;32mok: [localhost] => {"attempts": 0, "changed": false, "cmd": ["docker", "exec", "-t", "kolla_ansible", "/usr/bin/ansible", "localhost", "-m", "kolla_keystone_service", "-a", "service_name=neutron service_type=image description='Openstack Networking' endpoint_region=RegionOne admin_url='http://192.168.1.149:9696' internal_url='http://192.168.1.149:9696' public_url='http://192.168.1.149:9696' region_name=RegionOne auth={# openstack_neutron_auth #}", "-e", "{'openstack_neutron_auth':{'username': 'admin', 'project_name': 'admin', 'password': 'password', 'auth_url': 'http://192.168.1.149:35357/v2.0'}}"], "delta": "0:00:00.969315", "end": "2015-08-14 16:14:41.447602", "rc": 0, "start": "2015-08-14 16:14:40.478287", "stderr": "", "stdout": "localhost | SUCCESS => {\r\n \"changed\": false\r\n}", "stdout_lines": ["localhost | SUCCESS => {", " \"changed\": false", "}"], "warnings": []}^[[0m^M

Note it is trying to register Neutron as the service=image...